Claim Your Free Money From Google

Google Ads is giving away money and for once, I don’t have to laugh when I utter those words. Real talk – back in like, ehhhh 2015 when Google Ads – formerly, “Google Adwords” – was really getting ramped up and my digital advertising clients we’re PSYCHED! There seemed to be all of these fancy […]
Smart Campaigns vs. Search Campaigns: What’s Smarter? Better? Faster?

Search Engine Marketing (SEM) is a tricky digital marketing tactic that many believe to be a ‘quick win’ to drive traffic to your website or get online lead generation started. While mostly true, the statement leads most business owners to believe that running a paid search campaign is easy and… quick. I started some quick […]