Author: nataliecoyne

Brand Building

Starting a business is a challenge, but building a brand can be even more daunting. You want to be perceived in a positive light by the public and have a voice that communicates your core values and message effectively. That’s why exploring your brand voice and industry jargon from both a search engine’s perspective and […]

Working With Digital Contractors + Making Payments

Are you paying out of pocket for hired help to grow your business? Don’t do it! Organize your finances once and for all like I finally did thanks to Gusto – the HR & Payroll compliance software. is the perfect solution for startup business owners and solopreneurs who need to keep track of their […]

Why You Shouldn’t Trust AI to Write Your SEO Content

If you’re a small business owner, you’re always looking for ways to save money. After all, every penny counts when you’re trying to grow your business. So, when you hear that there’s a new technology that can help you write your SEO content for a fraction of the cost of hiring a human writer, it’s […]

Why Website Speed is Important – Technical SEO Support

There is a lot of debate surrounding the topic of page speed and user experience. Some people believe that page speed is the most important aspect of user experience, while others believe that other factors such as design and content are more important. What matters is how the search engine’s view it- if ranking highly, […]

Does Voice Speak Listen to What We Mean or What We Say?

Hey Katie, Layla, I mean Nata…Alexa! Whoever you are. For many, voice search is a new phenomenon. Others have known about this *explicit language warning* YouTube video that my family endlessly cracks up about– and others like it for years. Decades even. Yep, voice search has been around for a decade. The initial launch was […]

Claim Your Free Money From Google

Google Ads is giving away money and for once, I don’t have to laugh when I utter those words. Real talk – back in like, ehhhh 2015 when Google Ads – formerly, “Google Adwords” – was really getting ramped up and my digital advertising clients we’re PSYCHED! There seemed to be all of these fancy […]